I spent last Saturday going to all the coolest little beauty brands in SoHo.   And no, it’s not because I’m incredibly on trend in the beauty industry, it’s because my sister Lauren is.    We went to this beautiful little pop up shop for skincare called Soko Glam (where Lauren was chatting it […]

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July 3, 2019

Get more organic followers on Instagram (2019)

Growing up, conversations in my family revolved around whatever book my dad happened to be reading at the time. They were usually some mix of psychology, religion, self-development, and he’d mix his new knowledge into this beautiful philosophy for what it meant to live and to love.   The hardest for me to believe and […]

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June 26, 2019

Tips to beat the Instagram algorithm in 2019

I was nursing Mary at my desk and listening to a training…when the teacher said something that made me want to storm away from my desk with a proper door slam except…#babysuckling. A quick grimace would have to do.   He said if we can tap into ONE emotion when we’re creating content? People are […]

Business

June 18, 2019

How to Get MORE Comments on Instagram Posts

I was laying on my bed on my back, staring at the ceiling while I talked to one of my most trusted soundboards on the phone. One of the few people who REALLY get what my brand is all about AND can talk strategy.   “But how do I make my videos actually GOOD??”   […]

Business

June 5, 2019

HOW TO GO LIVE ON INSTAGRAM (WHAT TO SAY AND WHEN)

  Wondering how to create spaces in your Instagram caption so it’s not just one huge unreadable paragraph? Make sure you watch this video to learn not only my favorite hack for creating spaces in your captions, but also how to structure the whole look of your caption so that your followers read to the […]

Business

May 29, 2019

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I'm Emma

I’m Emma Natter, a path-to-success paver and art-trained business coach who first shattered her own career expectations by selling out of handmade styling goods from her little NYC apartment. Now as a strategist to thousands of creatives, I teach you to harness your passion so you can do the same.

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