A few weeks ago, I was in the middle of encouraging one of my clients to “just get a draft of that email done and we’ll fix it!”    She had been working for months trying to write one dreaded email sequence and I was giving her as many ideas as I could to just […]

Unglamorous moments from our otherwise very fun trip to California last week:   Getting into our minivan that smelled like hot mildew from the water that spilled out of the flower buckets of my sister’s wedding. Having to cut a small hole in the lining of my swimsuit so I could get a large clump […]

    As we were getting pretty turned around from wave after wave yesterday (I’m currently in Oceanside, California for my sister’s destination wedding), I looked over at Michael who was holding his own.   Just six years ago when we got married, he would rather lay on the sand 100% of the beach time […]

I was nursing Mary at my desk and listening to a training…when the teacher said something that made me want to storm away from my desk with a proper door slam except…#babysuckling. A quick grimace would have to do.   He said if we can tap into ONE emotion when we’re creating content? People are […]

I was laying on my bed on my back, staring at the ceiling while I talked to one of my most trusted soundboards on the phone. One of the few people who REALLY get what my brand is all about AND can talk strategy.   “But how do I make my videos actually GOOD??”   […]